It started with the overwhelming need to empower call center and customer service agents with a better tool to drive success through the complexities of adopting new technologies. Not just for improved call results, but also thinking through the user experience on both the agent AND the customer side. Meet Cue, the virtual overlay.
Check out itscue.com
We had the pleasure of working with the team at Pain Care Labs on a number of marketing initiatives. From branding and identity, to website development, motion graphics and ad layout and production. We also developed graphic presentation panels and produced a comprehensive visual brand guideline document to help the internal team ensure consistency at every touch point.
Over the last 8 years, we have had the honor of working alongside various municipalities within Newton County, Georgia including the Highway 278 Community Improvement District (CID). The CID is responsible for managing the investments and execution of enhancing areas within the county.
The HWY 278 CID, focuses on improving the gateways, landscaping, signals, signage, transportation, safety, and median and sidewalk beautification along the highway’s corridor. We worked with the board of directors, providing insight around the value of branding and a strategy for their organization.
BrandCottage is a strategic media and planning agency with offices in New York, Atlanta, Phoenix, Charlotte, Savannah and Los Angeles. We recently partnered with them to elevate their brand and online presence which included a new identity and logo system as well as a new website.
Working with the Newton County Industrial Development Authority (NCIDA), has been a fantastic experience. As agency of record for over 5 years, we’ve had the chance to serve their marketing needs through print, web, video, aerial/drone, motion graphics and photography.
We recently had the opportunity to work on the branding of a collaborative program between University of Pennsylvania School of Dental Medicine and AAL. This included the design of their identity and logo, as well as producing their website, videos and collateral material.
We were asked to help develop a new brand. Working closely with a group of Orthodontists we developed several concepts that covered the e-commerce platform, branded content, and tone of voice. We then created a suite of brand assets as a toolkit that could be used by the Star Aligners marketing team in their communications.
We love developing logos and identity systems. Ok, that’s out there.
But what we most enjoy is developing empowering identity systems for our clients.
That includes: logo, color, and producing comprehensive graphic standards to ensure consistency through any type of visual application.
This portfolio shows how variety of marks we’ve created.
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Over the last 10 years, we’ve had the chance to work with AAL on a number of marketing initiatives ranging from developing brand strategy and program support to designing their logo, website and catalogs. We’ve also provided general counsel for brand language and tone in an effort to solidify AAL as a leader in their field, clearly communicating their value proposition both internally and externally.
EGD partnered with The Pineapple Agency, in a full rebranding of a new lead generator, Grin+Beam.
Taking the brand to the next level with a complete rename and strategy around brand architecture for content creation led to the generation of a strong body of custom visuals for digital, print, video and ultimately on-site experiential marketing.